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Wednesday, September 19, 2007

Motivations For Taking THE PLUNGE!


A lot of us, "entrepreneurs," have had our difficulties risking the plunge into running our own businesses. But most aspiring business folk do just that...aspire. It is a known fact that most ventures crash before they even take off. The best ideas for me have come while walking around with my buddies saying, "wouldn't that be cool if someone started something like this?" For me, I've always paid close attention to these things, as the demographic is what I know the most about. I know there are a lot of people out there who have had great ideas, the shortcoming is the follow through. Most of these shortcomings come from three things.


  1. lack of confidence

  2. lack of experience

  3. lack of expertise

Obviously money is another, but money should never be an insurmountable roadblock. In fact you should look forward to confronting that roadblock once you take The Plunge. The first thing you need to take The Plunge is a confidence in your product/idea. If you cannot stand next to your product and be proud of it, stop. People are going to invest in you and you better be able to back it up. If you feel that it can't compete, make it compete. There is always a way of working with an idea to make it stronger, find it and then exploit it. Another thing that i've learned and it may be cliche is, never let anyone tell you that you can't. I don't care if you're a high school dropout, the greatest qualities of a good entrepreneur cannot come from a classroom. Some of the smartest people that i've met are complete idiots when it comes to decision making and development. Entrepreneurs who are good decision makers know that they are. Good entrepreneurs don't need to open a book for an answer, they make smart choices by knowing things ahead of time. Lastly, a lack of expertise is the single greatest damper on The Plunge. Let's face it, most people don't have an MBA from Harvard in Business. But should that really matter? My mother always told me, don't put all your eggs in one basket. This applies to education. Whether you learned something in the real world, classroom, or casual read, it all matters. Just because you're not an expert doesn't mean you're an idiot. Take every experience and learn from it. If you're watching t.v., analyze what you're watching, learn from it. The more you take in, the more you can apply, get out there and pay attention to every detail of every second of your life. Taking The Plunge is a risk, no doubt, but putting yourself in a mindset to succeed will yield great results in the end. Have confidence in yourself and let's see what you can do!

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